I wrote all this copy but legally it belongs to Aritzia.
Women to the Power of Women was one of the first campaign taglines I wrote at Aritzia (it made history as the company’s first math-related slogan). The tagline has seen been incorporated into Aritzia’s year-round branding.
Just another workwear email.
I tried to be poetic in this linen campaign.
I had the pleasure of interviewing Pam Anderson at her home in Ladysmith, BC. She was really nice.
Aritzia released a four-episode web series starring the queen of the internet, Emma Chamberlain, as part of their Sunday Best Spring 23 campaign. I wrote the script and surrounding copy for this little series.
My favourite gift-card related email.
